The workplace has changed…

Our guest bloggers this week are Daniele Zanotti, President & CEO of United Way Toronto & York Region and Elizabeth Mulholland, CEO of the national charity, Prosper Canada.

Growing income volatility is causing tough financial challenges and mounting stress for millions of Canadians, according to a new report by TD Bank Group. TD’s research found that unpredictable and variable income is associated with lower overall financial health for those affected, as well as lower financial confidence and increased financial stress.

Income fluctuations are tied to the rise of precarious employment in the changing labour market, as highlighted in United Way Toronto and York Region’s ongoing research. It shows that nearly half of all workers in the Greater Toronto and Hamilton Area (GTHA) are facing this new reality of precarious work. These workers are more likely to experience irregular income, suffer more anxiety, and have more difficulty making ends meet. This, in turn, undermines their family, work and social relationships and overall quality of life.

While the labour market has changed, our employment laws and income security policies have been slow to adapt. Most of these policies were developed at a time when standard, full-time permanent jobs were the norm, and they haven’t undergone major changes since.

A changing labour market doesn’t have to be a bad thing. To make it work for everyone though, we need a coordinated response by government, labour, employers and community organizations to ensure that those who are most vulnerable receive the supports and protections they need and policies are in place to mitigate negative impacts on people, households, businesses and communities.

This is why the Government of Ontario’s imminent response to the Changing Workplaces Review Final Report is so timely and critical. Keeping our labour markets dynamic and flexible, while also supporting people engaged in non-standard employment, requires new policy and institutional approaches.

Finding the right balance between competitiveness and job stability, and between the needs of employers and workers will not be easy. But Canadian employers have shown interest in learning more about the impacts of this new reality for their workers and are already engaged in discussions with organizations like United Way, KPMG and Prosper Canada to understand how businesses can also contribute to and benefit from a more secure workforce.

We are at an important crossroads for Ontario and leadership from all sectors is critical to building the momentum and support needed to modernize our employment standards and practices. If we can build consensus, work together, and move forward with purpose, we can get at the root causes of growing income volatility and reduce its financial and human toll on individuals, families, communities and our economy.

We look forward to the Government of Ontario’s proposed legislation later this year and a thoughtful, balanced agenda that builds inclusive prosperity for all Ontarians. With the right policies, we can help our businesses to thrive, while also enabling Ontarians to achieve the financial stability they seek and the ability, once again, to plan for and invest in the future they want for themselves and their families.

It will take all of us working together to develop a labour market that works for everyone, and we encourage the provincial government to exercise its leadership on this issue and set Ontario on the right course.

Changemakers to watch: Kofi Hope

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Kofi Hope
Executive Director, 
CEE Centre for Young Black Professionals

Meet Kofi Hope. He’s a leading youth advocate and prestigious Rhodes scholar who has dedicated his life’s work to amplifying the voices of Black youth who face barriers such as poverty and racialization. He’s also made it his mission to empower these young people to take charge of their futures by focusing on innovative solutions that connect youth to each other—and their communities.

WHO: As the Executive Director of the CEE Centre for Young Black Professionals, a United Way Youth Challenge Fund legacy initiative, Kofi has played a pivotal role in connecting youth with the holistic supports they need for a promising future. This includes creating pathways to meaningful jobs, part of United Way’s bold new Youth Success Strategy that puts the long-term economic security of some of our region’s most vulnerable young people front-and-centre. “It’s not enough to just move a young person from unemployed to employed,” explains Kofi. “You have to build up the person by focusing on the unique aspects of their life.” And he’s doing exactly that—recognizing that stable employment is crucial to economic security—and a springboard to a promising future. “When you empower a person to take control of their life, they realize the barriers they’re facing will not be there forever,” he says. “They’re just problems to be solved and overcome.”

In fact, helping young people overcome barriers has been a life-long affair. He’s been a child and youth champion since he was a teen, organizing programming to address the growing needs of kids in his community. By university, he was advocating on behalf of Black youth as the founder of the Black Youth Coalition Against Violence. And by 28, he had a PhD from the highly-esteemed University of Oxford.

WHY: Kofi’s ability to bring together and mobilize community members, business leaders and decision-makers in a common cause of action is inspiring. In addition to his groundbreaking work with CEE, he’s also led meaningful change beyond our borders. He’s a passionate public speaker who has captivated audiences overseas, and has even advised on a land claim struggle in South Africa, effectively bridging the gap between community and authority as a cross-cultural communicator and negotiator.

WHAT’S NEXT: Earlier this year, Kofi joined the board of the Toronto Environmental Alliance where he’s tackling important social issues that intersect with environmental concerns. “Environmental and social justice are not competing causes,” explains Kofi. “Good public transit helps reduce our carbon footprint, but also opens up economic and social opportunities to marginalized people in underserved areas. You’re saving the environment and building a more equitable society for everyone.”

GOOD ADVICE:

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What can we accomplish when we collaborate for youth?

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Liban Abokor
Executive Director, Youth LEAPS

Our guest blogger this week is Liban Abokor, Executive Director of Youth LEAPS. His niece recently took part in United Way’s CN Tower Climb, and as part of her preparation, set out to learn more about the story of teamwork and collaboration behind our city’s historic landmark. The following article, which has been edited and condensed, originally appeared on October 30, 2016 in the Toronto Star.

Reportedly, it took 1,537 workers, operating 24 hours a day, five days a week for 40 months, to complete construction of the CN Tower. This labour force included electricians, steel workers, crane operators, engineers and carpenters, among many others. Each team member, delivering on a particular task, contributed to what still stands as a testament to human achievement.

The story of the CN Tower and how it was built offers valuable insights into the promise of collaboration and teamwork. When that many people come together for a common purpose they can accomplish an astounding feat.

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It is an especially important lesson for Toronto’s social service sector as it faces increasing pressure to do more with less.

At a time marked by greater competition for remaining resources and growing need in the community, more and more organizations realize that collaboration enhances the impact of their work toward achieving transformational change.

In much the same way, United Way also seeks to move the dial on some of our most pressing social issues by fostering a social service sector driven by a culture of collaboration.

The role United Way plays is best described as part preacher, part practitioner. The organization seeks to not only popularize the spirit of collective effort, but also make the necessary investments. An example of this is the CITY Leaders program and Community Hub model that set the stage for collaboration to flourish.

Early in my career, I participated in the CITY Leaders program, which was an exciting opportunity to work alongside and learn from other emerging young leaders from various fields in Toronto. It was an immersive experience, driven by a multidisciplinary approach to problem solving, that taught me to look at issues as systemic.

dsc_7983Soon I would come to rely on these lessons in my role as executive director of Youth LEAPS, a registered not-for-profit seeking to improve educational attainment outcomes for at-risk youth.

Located in Scarborough, Youth LEAPS operates out of the Dorset Park Hub, which includes several other service providers offering essential supports including health care, settlement, employment, child and seniors care.

At the hub, we recognize that community members—many facing multiple barriers, often access several services simultaneously, which bolstered the case for greater collaboration and offered a clear opportunity to better align our service delivery to achieve greater impact.

dsc_8203Working closely with hub partners meant we could better co-ordinate services, share resources, exchange knowledge and enhance engagement protocols, such as the referral and monitoring processes.

A great example of this is our Learn2Work Initiative where we work with social service, employment, and health-care partners to create a classroom-to-careers pathway for youth between 18-29 years old, without their high school diploma, and receiving Ontario Works.

More so today than ever before, examples like Learn2Work can be found across our sector thanks to United Way’s investment in the development of young community leaders and the idea of collective problem solving and collaboration, imperative to achieving systemic change.

Changemakers to watch: Hibaq Gelle

hibaq1Meet Hibaq Gelle. She’s a community mobilizer and a powerful youth champion committed to bringing good jobs to people in her Rexdale neighbourhood. Using innovative ways of working, she’s empowering community members to take ownership of their neighbourhood and revolutionizing the way community change is made.

WHO: For Hibaq, building vibrant communities isn’t just a pastime—it’s a commitment she lives and breathes every day. As a graduate of CITY Leaders, a leadership program co-certified by United Way and the University of Toronto, Hibaq knows a thing or two about empowering youth. A staple in many priority neighbourhoods across Toronto, she’s helped youth facing barriers, including poverty and racialization, connect to the programs and supports they need to thrive.

But Hibaq is not only passionate about bringing opportunities to youth here at home; her impact can be felt province-wide. As a political appointee on the Premier’s Council on Youth Opportunities, Hibaq—one of just 25 people selected by the Premier—represents Ontario’s youth by bringing their voices to the table. Most notably, Hibaq advised on Ontario’s Youth Action Plan, a crucial $55 million investment in programs and services to tackle issues like youth violence and unemployment so that young people can transition successfully into adulthood.

WHY: It’s no surprise Hibaq has become a well-known name in Rexdale—community activism is a family affair. “Growing up, my mom was a go-to resource in the community,” says Hibaq. “Whether she was organizing women’s programming or helping newcomers navigate community resources, if you needed support, she was the person you would turn to.” And although Hibaq has undoubtedly followed in her mom’s footsteps, she’s definitely carved her own path. “Young people are not succeeding in the way that they should be,” says Hibaq. “By engaging non-traditional stakeholders and community members, we can start building new tools to tackle local issues in entirely different ways.”

One of the big barriers: unemployment. The tool: Community Benefits Agreements—partnerships that connect residents from priority neighbourhoods to work opportunities on local infrastructure projects. It’s a new way of working that United Way is also behind. Just last year, our advocacy led to provincial legislation that ensures Community Benefits will be included in all provincially-funded infrastructure projects moving forward.

WHAT’S NEXT: While a fellow in MaRS’ prestigious Studio Y program, Hibaq created the My Rexdale project, where she began working to tap into planned infrastructure projects in Rexdale—like the proposed casino at Woodbine Racetrack—to connect youth, precariously employed individuals and newcomers to work opportunities spurred as a result of planned development. Through community outreach (and the massive billboard she leveraged next to Highway 27), the idea is on its way to having a big impact in the lives of residents—who are equally thrilled at the prospect of good jobs coming to their neighbourhood.

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And Hibaq’s Community Benefits work is just getting started. So far, she’s established a core team of community builders and is assembling a steering committee for the My Rexdale project. She’s also gotten Rexdale residents on-board through community consultations, door-to-door outreach and social media—educating community members about the investments coming so they can advocate on behalf of their community. “We need a strong base of support before we start conversations with big stakeholders,” says Hibaq. “The community is united behind it. This is just the beginning.”

GOOD ADVICE:

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What if you could turn a parking lot into a community garden?

What if you could turn an unused parking lot into a community garden?

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Pretty cool, right? That’s the idea behind a recent bylaw called Residential Apartment Commercial (RAC) zoning that will give high-rise tower communities in priority neighbourhoods greater control over local development.

Why does it matter? Because in addition to creating opportunities to bring in new jobs, shops and services,  RAC zoning can also help to transform tower neighbourhoods into vibrant, livable and walkable communities.

United Way was proud to play a key role in bringing this new legislation to fruition by working with partners, including the City of Toronto and ERA Architects.

Watch this video to hear more from our very own Pedro Barata, VP, Communications and Public Affairs, on what’s next for this exciting initiative.

Changemakers to watch: Kofi Hope

Kofi Hope2Meet Kofi Hope. He’s a leading youth advocate and prestigious Rhodes scholar who has dedicated his life’s work to amplifying the voices of Black youth who face barriers such as poverty and racialization. He’s also made it his mission to empower these young people to take charge of their futures by focusing on innovative solutions that connect youth to each other—and their communities.

WHO: As the Executive Director of the CEE Centre for Young Black Professionals, a United Way Youth Challenge Fund legacy initiative, Kofi has played a pivotal role in connecting youth with the holistic supports they need for a promising future. This includes creating pathways to meaningful jobs, part of United Way’s bold new Youth Success Strategy that puts the long-term economic security of some of our region’s most vulnerable young people front-and-centre. “It’s not enough to just move a young person from unemployed to employed,” explains Kofi. “You have to build up the person by focusing on the unique aspects of their life.” And he’s doing exactly that—recognizing that stable employment is crucial to economic security—and a springboard to a promising future. “When you empower a person to take control of their life, they realize the barriers they’re facing will not be there forever,” he says. “They’re just problems to be solved and overcome.”

In fact, helping young people overcome barriers has been a life-long affair. He’s been a child and youth champion since he was a teen, organizing programming to address the growing needs of kids in his community. By university, he was advocating on behalf of Black youth as the founder of the Black Youth Coalition Against Violence. And by 28, he had a PhD from the highly-esteemed University of Oxford.

WHY: Kofi’s ability to bring together and mobilize community members, business leaders and decision-makers in a common cause of action is inspiring. In addition to his groundbreaking work with CEE, he’s also led meaningful change beyond our borders. He’s a passionate public speaker who has captivated audiences overseas, and has even advised on a land claim struggle in South Africa, effectively bridging the gap between community and authority as a cross-cultural communicator and negotiator.

WHAT’S NEXT: Kofi has big plans for the year ahead. Recently, he joined the board of the Toronto Environmental Alliance where he’s tackling important social issues that intersect with environmental concerns. “Environmental and social justice are not competing causes,” explains Kofi. “Good public transit helps reduce our carbon footprint, but also opens up economic and social opportunities to marginalized people in underserved areas. You’re saving the environment and building a more equitable society for everyone.”

GOOD ADVICE: 

Changemakers to watch: Michael Braithwaite

Meet Michael Braithwaite. He’s a passionate champion who’s made it his life’s work to ensure young people facing barriers have every opportunity for a promising future. As the Executive Director of 360°kids, he’s not only providing a safe haven for at-risk youth, he’s pursuing innovative, out-of-the-box ideas to tackle homelessness in York Region.

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Michael Braithwaite
Executive Director, 360°kids

WHO: Michael has a long history is the social services sector. Before taking the lead at 360°kids, a United Way–supported agency, he spent over two decades with the YMCA—spearheading everything from day camps in Niagara Region to a men’s shelter in downtown Hamilton and employment programming in Toronto’s Jane and Finch neighbourhood. But as a father of three, Michael is especially drawn to the youth demographic. “My kids look no different than the young people that I work with everyday,” he says. “I like working with youth because they have so much to offer. If they matter to just one person, that can be the hope they need to turn their life around.”

WHY: In March, 360°kids was named “Best Non-Profit” at the Richmond Hill Chamber of Commerce 2016 Business Awards. And with good reason. Thanks to a partnership with the Regional

Michael and his daughter, Irene, following the 360° Experience.

Michael and his daughter, Irene, following the 360° Experience.

Municipality of York, 360°kids is operating out of a new 20,000-square-foot facility in Richmond Hill, increasing its youth drop-in capacity. Prior to the expansion, there were only 27 shelter beds dedicated to youth throughout the rapidly-growing region. “Housing is a major issue in York Region, especially for young people who are experiencing issues at home,” explains Michael. “These crucial spaces allow youth to live semi-independently while accessing the supports they need to get back on their feet.”

Michael celebrates 360°kids' award for "Best Non-Profit" at the Richmond Hill Chamber of Commerce 2016 Business Awards.

Michael celebrates 360°kids’ award for “Best Non-Profit” at the Richmond Hill Chamber of Commerce 2016 Business Awards.

It’s an issue Michael knows well—because it hits close to home. For years, his sister struggled with addiction and mental health issues, and, at just 16, found herself in and out of precarious housing. “It can happen to anyone and any family,” says Michael. “This cause drives me because if my sister had access to an organization like 360°kids growing up, she might have broken that pattern a long time ago.”

But Michael’s impact is more than just bricks-and-mortar improvements. His team has also been the brains behind 360° Experience, which invites business and community leaders to experience a day in the life of homeless youth—braving the cold, hunger and isolation. “I wanted to do something that really has an impact,” he says. “You might only endure these struggles for one day, but it’s an experience that will last a lifetime.”

Michael and Phil Dawson, Fire & EMS Chief, East Gwillimbury, struggle to keep warm during the 360° Experience.

Michael and Phil Dawson, Fire & EMS Chief, East Gwillimbury, struggle to keep warm during the 360° Experience.

WHAT’S NEXT: Drawing on innovative ideas from across the globe, Michael is now piloting a preventative program—in partnership with Raising the Roof—that will see outreach workers visiting schools to identify early signs of struggle that could lead to homelessness. He’s also working to create the first LGBTQ youth shelter in York Region, and plans to have 360°kids become the first Night Stop-accredited agency in Canada—a UK-based program that matches individuals and families who have space in their home to young people in need. “It would only cost $4,000 a year to place a child in an actual home—whether it’s a couple whose grown children have moved out or a senior who feels isolated and could use some extra help around the house,” he explains. “It would be beneficial to both parties, and the best part: a child would have a real place to call home.”

GOOD ADVICE:

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Changemakers to watch: Dr. Meb Rashid

Meet Dr. Meb Rashid. He’s the medical director of Toronto’s only in-hospital refugee clinic who has dedicated his career to serving “the world’s heroes.” With his lean, but mighty team, Meb is changing the way care is delivered in the city—and ensuring a refugee’s new life in Canada begins with a healthy start.

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WHO: Meb has been at the helm of Women’s College Hospital’s Crossroads Clinic—which he also helped establish—since 2011. Since then, his team has provided crucial care to nearly 2,000 refugees while helping them effectively navigate a new health-care system in an entirely new country. But Meb’s impact on refugee health extends far beyond Crossroads Clinic’s walls. He’s been a go-to source for connecting newcomers with social services agencies—including United Way–supported COSTI and Access Alliance—to provide access to the wide-ranging supports needed to settle and integrate into a new community. He was also on the steering committee of Canadian Collaboration for Immigrant and Refugee Health (CCIRH) and has even brought together clinicians in a common cause of caring through refugee-focused health networks.

WHY: Meb, who immigrated to Canada from Tanzania when he was young, says he has the “best job in the city” working with newcomers. And we wholeheartedly agree with the importance of his work. Providing timely, accessible supports—include trauma counselling and  language services—to newly-arrived refugees and immigrants is a vital part of United Way’s work helping individuals settle and integrate. “Refugees are an amazing group of people to work with,” he says. “Many have lived through horrific issues, but they arrive in Canada with the desire to put their lives back together. It’s a testament to human resilience.” So then it’s no surprise Meb has made it his personal mission to meet with refugees soon after they arrive in Canada—building trust with patients to ensure their health remains a top priority despite juggling the demands of settling in a new country. For example: finding employment, enrolling children in school or navigating the transit system. The result: newcomers avoiding obstacles they would normally face—from unnecessary emergency room visits to language barriers. In large part due to a dedicated staff with training in tropical medicine and infectious disease, as well as knowledge of the refugee immigration process. “Keeping people healthy helps facilitate their integration,” adds Meb. “It’s essential to starting a new life in Canada.”

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Dr. Meb Rashid with the Crossroads Clinic team.

WHAT’S NEXT: Meb is excited about the future of Crossroads. Not only is the clinic having an impact on the lives of newcomers, but it’s giving emerging practitioners invaluable experience as a leading teaching setting. “We’re starting to produce research that allows us to guide other clinics in the community that perhaps don’t see refugees in the same numbers we do,” explains Meb. “We’re hopeful this evidence will help other physicians better serve refugees and their nuanced needs in a more precise way.” This invaluable insight will undoubtedly help physicians and social service providers alike better understand and respond to the important issues that confront refugees and immigrants.

Want to support United Way’s work making change possible for newcomers and refugees in our communities? Donate today.

Changemakers to watch: Yasin Osman

We’re pretty excited to introduce you to Yasin Osman.  He’s a 23-year-old Regent Park resident and photography phenom who captures the heart and soul of his beloved neighbourhood with the click of a shutter. His stunning images—which he posts to his thousands of followers on Instagram, are raw and real—Yasin’s way of showcasing all that makes him proud of the place he grew up. When he’s not busy working as an early childhood educator (ECE), he’s inspiring local kids and youth through #ShootForPeace, a pioneering photography program he created to inspire young people to explore art outside their neighbourhood.

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WHO: Yasin grew up in Regent Park with his mother who worked hard to make ends meet. He often saw firsthand the impact that a lack of opportunities can have on a neighbourhood—from poverty to unemployment. But despite the challenges faced by many Regent Park residents, Yasin is remarkably hopeful about the revitalization of his neighbourhood. His stunning photos tell stories of perseverance, resilience and the power of community. And others are taking notice of Yasin’s talent, too. He’s won numerous awards for his work including a Basquiat Neon Crown from the Art Gallery of Ontario and an Adelaide Gyamfi Award from The Remix Project, a United Way–funded agency. He’s also been named one of Pique’s Top 100 Artists from Toronto.

WHAT: Yasin uses his camera to document everything from pictures of kids out for an -evening bike ride.

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To breathtaking cityscapes.

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And candid snaps of residents in his community.

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But what caused Yasin to pick up a camera is just as interesting. At 13, after noticing the structural changes happening in his neighbourhood, he decided to use the camera on his mom’s cell phone to capture the transformation. Years later, he decided to pursue photography more seriously—a decision his fans (including us!) are thankful for. Now, he’s working with big-name companies including Facebook, Adidas and VICE.

WHY: Yasin loves kids. So when he’s not working as an ECE at Community Centre 55, he’s running his budding #ShootForPeace program, an initiative that brings young people from Regent Park together to learn about photography. It all started when some local kids noticed his Instagram and asked him to teach them how to take similar photos. “At first, I wasn’t sure if they were serious about learning photography, but they were,” says Yasin. “Sometimes we undermine the intelligence of children, but they’re capable of so much when it’s something that interests them.”

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Yasin Osman (centre) with #ShootForPeace program participants.

Participants have soaked up as much knowledge as possible from Yasin—not to mention guest artists that join the weekly program including NBA Canada photographer Charlie Lindsay and even Oliver El-Khatib, the manager of Toronto’s own Drake. “A program like this isn’t something all of us had when we were younger,” explains Yasin. “One of the kids told me that he never thought he could be so good at something. It’s amazing to see how it has changed the way they see themselves.”

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Youth in the #ShootForPeace program check out a photo taken by NBA Canada photographer Charlie Lindsay.

WHAT’S NEXT: Yasin has big plans in store for 2016! “I’m constantly hearing from kids across Toronto who want to get involved,” he says. “It would be amazing to offer this program to more kids who would normally not have the opportunity to learn about photography.” And so Yasin’s putting the wheels in motion to do exactly that. Currently, he’s in talks with a community organization to expand #ShootForPeace across the city. Stay tuned to see what this Changemaker is up to next. We’re sure it’ll be nothing short of inspiring!

GOOD ADVICE:
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Changemakers to watch: Zahra Ebrahim

It’s a new year—and we’re excited to introduce you to some trailblazing changemakers across our region. With innovation, passion and a whole lot of hard work, they’re helping change lives and transform entire communities.

First up? Zahra Ebrahim, Co-CEO of Doblin Canada, a design-led innovation firm based in Toronto that works to solve tough business challenges in the non-profit, government and private sectors.

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WHO:  She’s been called a “civic rockstar” by her fans on social media. She was featured as one of “Tomorrow’s Titans” in Toronto Life’s Most Influential issue. And she recently shared her city building passion as a featured speaker at TEDxToronto.  But it’s the urbanist’s trailblazing work connecting 75 youth from a Toronto priority neighbourhood with an opportunity to completely transform their local community hub that earned her a spot on our list.

WHY:  With a background in architecture and design, Zahra played an integral role in the Community. Design. Initiative., an award-winning collaboration between architects, designers, urban planners, academics and residents. The multi-year project is transforming a United Way agency—East Scarborough Storefront—into an innovative, 10,000-square-foot community services hub in Kingston Galloway Orton Park. “This project is a great example of finding ways to engage people who wouldn’t ordinarily be involved in a multi-year building initiative like this—including young people living in poverty—in the design, fundraising, permitting, zoning and building of this inner suburban agency,” says Zahra. Learn more here.

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An architectural drawing of East Scarborough Storefront.

WHAT’S NEXT? Zahra will be busy in 2016! She’s currently fulfilling her dream of bringing design thinking education to high school students across Canada through her support of The Learning Partnership. She’s also helping some of the country’s biggest organizations rethink how they do business by introducing consumer-first strategies that put equal emphasis on financial and social bottom lines. Zahra also continues to be passionate about driving change in the non-profit sector by connecting communities and decision makers to create meaningful, sustainable change. “I believe passionately that we need to share ownership with communities. I’ve always been really focused on the ‘how’ of change-making in the non-profit space versus the ‘what’.”

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How to show you’re a company that cares

The holiday season is here. Around this time of year, we hear from many of you who are looking for opportunities to give back to the nearly 1 in 5 adults in Toronto and 1 in 8 people in York Region who live in poverty.

This also includes many small- and medium-sized businesses that are looking for thoughtful and impactful ways to change lives locally—but might not know where to start.

So we put together a few suggestions. One place to start? Seasonal volunteer opportunities—such as delivering holiday meals to individuals and families in need or packing holiday hampers.

“It can be a lot of fun to come together with your colleagues outside of a work environment in the spirit of giving back,” says Camara Chambers, Director of Community Engagement at Volunteer Toronto, which currently has several holiday-specific volunteering opportunities listed on its website.

Since volunteering opportunities in the non-profit sector tend to go quickly around the holidays, Chambers has a few other ideas for employees and businesses to give back. These include organizing a clothing drive at your office, creating care kits for homeless shelters, contributing to local toy drives or even donating items such as food and blankets to animal shelters.

Another way to demonstrate that your company cares? Make a gift through an online giving catalogue such as United Way’s Warmest Wishes.

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It’s a quick and easy way to spread some warmth—including much-needed winter necessities such as clothing, food and care—to people right here in our communities.

And the need is great. On any given night, some 5,000 people in Toronto alone find themselves homeless and facing winter’s harsh realities. A meal, a pair of winter boots or a warm winter jacket can help change a life.

“It makes us feel good to be able to give back locally,” says Andrew Buck, CEO of Toronto-based Juice Worldwide. “Gift giving opportunities like this are a win-win for us. Our staff can demonstrate in a very tangible way that they really care about making a difference in the lives of people right here in our communities.”

Chambers agrees. “In recent years, we’ve increasingly seen consumers looking to buy local and to really support their local communities,” says Chambers. “Whether it’s buying a winter jacket for someone in need or wrapping presents for a charity toy drive, giving back in these ways really puts a heart behind what companies are doing.”

Now we want to hear from you. What is your workplace doing to give back this holiday season?  Why not join others in giving the gift of warmth? Warmestwishes.ca